About us

ad hoc

/æd ˈhɒk/ · Latin · “for this,” “for this situation”

At adhocM, we tailor our expertise to each unique project, enabling clients to conduct comprehensive global market research.

Our approach gives clients invaluable insight and a deep understanding of their target audience — wherever that audience is.

How we work

Turning insights into action.

We specialize in global market research fieldwork: planning, recruiting and execution that deliver insights to guide business success.

Research strategy and survey programming, built with precision around your goals.

The right participants from the right markets, matched to your exact criteria.

Fieldwork managed end to end, with reliable data collection and actionable insight.

Main principles

Excellence, integrity and innovation — so clients can trust our work across global markets.

Honest methods, honest reporting, and care for the people who take part.

Accurate, consistent work at every stage of fieldwork.

Open to new methods whenever they serve the question better.

Clients and local partners, working closely as one team.